Starlink Faces Competition: OneWeb's Satellite Internet Strategy
Written on
Chapter 1: Introduction to Satellite Internet Competition
The landscape of satellite internet is rapidly changing, with OneWeb emerging as a formidable competitor to Starlink, a key player in Elon Musk's portfolio. While Tesla and space travel are largely inaccessible to many, internet connectivity has become a fundamental necessity. The United Nations even recognizes internet access as a human right. Unfortunately, numerous regions, including parts of the EU and the US, still lack reliable internet coverage. Constructing the extensive cable networks necessary for these remote areas is prohibitively expensive and often results in inadequate speeds. In contrast, Starlink's satellite network aims to provide comprehensive high-speed internet access globally, regardless of location. This capability has attracted users even in urban areas where traditional internet services are available, positioning Starlink as a potential leader in the internet service market—mirroring Tesla's success in electric vehicles.
OneWeb's recent launch of 36 satellites via an Indian LVM3 rocket from Sriharikota has expanded its constellation to 618 satellites, enabling it to offer global internet coverage. This development follows Starlink's achievement of worldwide service with over 2,400 satellites last year. But what accounts for OneWeb's ability to achieve global reach with significantly fewer satellites than Starlink? The answer lies in their differing operational strategies.
Section 1.1: Comparing Approaches: Starlink vs. OneWeb
Starlink's business model focuses on delivering affordable, high-speed internet directly to consumers. This objective is facilitated by positioning its satellites in a low orbit, approximately 340 miles above Earth. This proximity reduces the signal strength needed for effective communication, allowing for simpler and less costly satellite dishes, ultimately lowering service costs. Moreover, the reduced distance translates to lower latency, enhancing speed. However, the limited coverage area of these low-orbit satellites necessitates a vast number of them—Musk envisions a total of 42,000 Starlink satellites in orbit. While this ambitious goal may seem daunting for most companies, SpaceX's cost-effective rocket launches and in-house satellite production make this feasible.
In contrast, OneWeb operates differently. They do not manufacture their own rockets or satellites; instead, they launch their satellites into higher orbits, around 745 miles above the Earth. This strategy allows each satellite to cover a broader area while maintaining acceptable latency levels for high-speed internet. Consequently, OneWeb can achieve global coverage with only 618 satellites, requiring approximately 7,000 for full deployment. While the access terminals will be more advanced and, therefore, pricier than Starlink's, the overall cost of developing their satellite constellation is expected to be lower. Musk projects that Starlink's completion could cost around $10 billion, whereas OneWeb anticipates a budget closer to $2 billion, although current estimates suggest it may exceed $3 billion.
Section 1.2: Internet Speed and Pricing Comparison
Given OneWeb's rapid progress, how do their internet speeds and pricing stack up against Starlink? Starlink offers two tiers: Residential and Business. The Residential package requires a one-time payment of $599 and a monthly fee of $110, promising speeds ranging from 50 to 200 Mbps with a latency of around 25 milliseconds. Real-world averages are closer to 80-90 Mbps and a latency of 40-50 milliseconds. For businesses needing more capacity, Starlink's Business option entails a satellite dish costing $2,500 and a monthly fee of $500, providing speeds of up to 350 Mbps with improved stability.
On the other hand, OneWeb claims to deliver speeds of up to 200 Mbps with a latency of 70 milliseconds, supported by past performance where they achieved 400 Mbps with 32 milliseconds latency in 2019—even without a full satellite constellation. Presently, OneWeb's service is primarily directed at commercial clients in challenging environments, with costs ranging from $1,000 to $1,500 monthly. This pricing is comparable to Starlink, considering the need for multiple Starlink terminals to match OneWeb's capabilities.
OneWeb is innovating by developing small, steerable satellite dish terminals for individual and mobile connections. Trials have already been conducted with search and rescue teams in Wales, UK. Once operational, these terminals could provide consumer access to OneWeb's services. However, unlike Starlink, OneWeb plans to distribute its offerings through established telecommunications companies, having already partnered with US-based providers like AT&T. This strategy could enhance efficiency by allowing the installation of commercial-grade dishes to service entire communities, potentially leading to lower costs for consumers. Speculations suggest that OneWeb's internet could be priced as low as $12 per month, though this remains uncertain.
Chapter 2: Future Outlook and Conclusion
Despite operating with fewer satellites, OneWeb is on track to become a serious contender for Starlink. Should Elon Musk be concerned? Not necessarily. The distinct strategies of both companies lead to unique advantages and challenges. For instance, Starlink's lower latency makes it preferable for activities like gaming, while OneWeb's smaller satellite network could offer higher upload and download speeds, which is advantageous for users whose work relies on internet bandwidth. Consequently, while OneWeb's emergence may challenge Musk's aspirations in the satellite internet sector, it does not preclude Starlink from continued growth. Over the coming years, OneWeb is poised to capture a significant share of this evolving market.
Starlink's newest competitor is leveraging next-generation satellites to provide internet access worldwide. This video delves into OneWeb's strategies and objectives.
Explore the differences between SpaceX's Starlink and Project Kuiper in this insightful video, highlighting their unique approaches to satellite internet.